Michigan Ross School of Business
Yaffe Center for Persuasive Communication

Political Communications

  • C-SPAN

    Information on the C-SPAN network,including program schedules, press releases, and transcripts.

  • Early Stages of Soviet and American Radio Broadcasting

    Discovered in early nineteen hundreds, radio promissed to be the most influential technology of the twentieth century. Because of the amazing speed, reliability, as well as the relatively low cost of communication, it became widely used by governments and private enterprises all over the world. This site examines development of radio broadcasting in the United States and the (newborn then) Soviet Union.

  • Journalism/News

    This site contains general nformation about journalism and media businesses. Additional relevant links include: Broadcasting, Legal, Ethical and Policy Issues and Media Economics and Ownership.

  • Nation's Forum Collection

    The Nation's Forum Collection consists of fifty-nine sound recordings of speeches by American leaders at the turn of the century. The speeches focus on issues and events surrounding the First World War and the subsequent presidential election of 1920. Speakers include: Warren G. Harding, James Cox, Calvin Coolidge, Franklin D. Roosevelt, Samuel Gompers, Henry Cabot Lodge, and John J. Pershing. Speeches range from one to five minutes.

  • RadioSpace

    RadioSpace is radio's home on the Internet, a resource for radio station programming and news staff where one may find ready-for-broadcast sound bites, news and programming as well as links to radio stations, networks and cool radio resources.

  • Religion and Politics Organized Section

    The Religion and Politics Organized Section encourages the study of religion and politics by political scientists with a diverse set of interest, including issues of church and state, morality and social justice, political behavior, and public policy.

  • The Power of Words

    This website discusses several tactics used in persuasive speaking, including political correctness, statistics, and ad hominem.

Ikea Shopping Experience

Capitalizing on Sweden’s reputation for beautiful furniture design, IKEA presented consumers with a new shopping experience.